Overview


According to FutureWise analysis the market for mental health apps in 2026 is US$ 8.90 billion, and is expected to reach US$ 24.37 billion by 2036 at a CAGR of 10.60%. Robust growth in mental health apps is fueled by rising awareness of mental well-being, increasing stress and anxiety levels, and greater acceptance of digital solutions. Widespread smartphone use, AI-driven personalization, and supportive wellness initiatives from governments and employers are also driving global adoption.

Mental health apps are innovative digital tools aimed at enhancing emotional well-being, building psychological resilience, and managing mental health conditions using smartphones and connected devices. These applications offer users accessible, affordable, and tailored mental health support, effectively addressing the growing demand for mental health resources amidst the limitations of traditional in-person care. By providing on-demand resources, mental health apps are reshaping the way individuals engage with mental wellness and therapeutic services.

These applications encompass a diverse range of functionalities, such as guided meditation, stress management, mood tracking, cognitive behavioral therapy (CBT) exercises, mindfulness training, sleep improvement, and virtual counseling. Additionally, some platforms feature crisis support, peer communities, and digital assessments that assist users in monitoring symptoms and recognizing when professional help may be necessary. The flexibility and anonymity that mental health apps offer foster user engagement, particularly among younger populations and those who might experience stigma or face barriers to accessing conventional mental healthcare.

Recent advancements in artificial intelligence (AI) and data analytics have notably enhanced the effectiveness of mental health apps. AI-powered chatbots, adaptive therapy programs, and personalized content recommendations allow these applications to customize support based on individual user behavior and mental health patterns. Furthermore, integration with wearable devices facilitates real-time tracking of sleep, activity, and stress levels, contributing to a more comprehensive understanding of mental well-being.

The COVID-19 pandemic significantly accelerated the adoption of mental health apps, underscoring the value of remote care and self-guided wellness solutions. As a result, employers, educational institutions, and healthcare providers increasingly integrate these apps into wellness programs to support employee productivity and student mental health. The growing acceptance of telehealth and digital therapeutics has also bolstered the credibility of app-based mental health interventions.

In summary, mental health apps signify a substantial advancement in the delivery of mental healthcare. By merging technology, behavioral science, and user-centric design, these applications are widening access to mental health support, encouraging early intervention, and empowering individuals to take proactive control of their mental well-being in a progressively digital landscape.

FutureWise Market Research has instantiated a report that provides an intricate analysis of Mental Health Apps Market trends that shall affect the overall market growth. Furthermore, it includes detailed information on the graph of profitability, SWOT analysis, market share and regional proliferation of this business. Moreover, the report offers insights on the current stature of prominent market players in the competitive landscape analysis of this market.

According to the research study conducted by FutureWise research analysts, the Mental Health Apps Market is anticipated to attain substantial growth by the end of the forecast period. The report explains that this business is predicted to register a noteworthy growth rate over the forecast period. This report provides crucial information pertaining to the total valuation that is presently held by this industry and it also lists the segmentation of the market along with the growth opportunities present across this business vertical.

  • 7 Cups of Tea
  • Addicaid
  • Aurora Health Care
  • Calm
  • CBT Thought Record Diary
  • Happify Inc.
  • Headspace Inc.
  • Mayo Foundation of Medical Education and Research (MFMER)
  • Mindshift Interactive
  • MY3
  • NOCD Inc.
  • Record Record

(Note: The list of the major players will be updated with the latest market scenario and trends)

By Operating System

  • iOS
  • Android
  • Others

By Subscription Model

  • Monthly
  • Yearly

By Mental Health App Types

  • Mental Disorder Apps
  • Substance-use Disorders Apps
  • Co-occurring disorders Apps
  • Co-existing disorders
  • Others

By Region

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East and Africa

  • Tier 1 players- established companies in the market with a major market share
  • Tier 2 players
  • Emerging players which are growing rapidly
  • New Entrants

  • Growth prospects
  • SWOT analysis
  • Key trends
  • Key data-points affecting market growth

  • To provide with an exhaustive analysis on the Mental Health Apps Market By Operating System, By Subscription Model, By Mental Health App Types and By Region.
  • To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints)
  • To evaluate and forecast micro-markets and the overall market
  • To predict the market size, in key regions— North America, Europe, Asia Pacific, Latin America and Middle East and Africa.
  • To record and evaluate competitive landscape mapping- product launches, technological advancements, mergers and expansions

  • We have a flexible delivery model and you can suggest changes in the scope/table of content as per your requirement
  • The customization Mobility Care offered are free of charge with purchase of any license of the report
  • You can directly share your requirements/changes to the current table of content to: sales@futurewiseresearch.com

Table of Contents


  • 1.   Market Introduction
    •   1. Objectives of the Study
        2. Market Definition
        3. Market Scope
         3.1. Years Considered for the Study
         3.2. Market Covered
        4. Currency
        5. Limitations
        6. Stakeholders
  • 2.   Research Methodology
    •   1. Research Data
         1.1. Secondary Data
          1.1.1. Key Data from Secondary Sources
         1.2. Primary Data
          1.2.1. Key Data from Primary Sources
        2. Market Size Estimation
        3. Market Breakdown and Data Triangulation
        4. Assumptions for the Study
  • 3.   Executive Summary
    •   1. Market Outlook
        2. Segment Outlook
        3. Competitive Insights
  • 4.   Global Mental Health Apps Market Variables, Trends and Scope
    •   1. Market Lineage Outlook
        2. Penetration and Growth Prospect Mapping
        3. Industry Value Chain Analysis
        4. Cost Analysis Breakdown
        5. Technology Overview
        6. Regulatory Framework
         6.1. Reimbursement Framework
         6.2. Standards and Compliances

  • 5.   Market Overview
    •   1. Market Dynamics
         1.1. Market Driver Analysis
          1.1.1. Increasing focus of Mental Health Apps Companies on Brand Protection
          1.1.2. Untapped Opportunities in Emerging Regions
         1.2. Market Restraint Analysis
          1.2.1. High Cost Associated with Implementation of Predictive Analysis
         1.3. Industry Challenges
          1.3.1. Presence of Ambiguous Regulatory Framework
  • 6.   Mental Health Apps Market Analysis Tools
    •   1. Industry Analysis - Porter’s
         1.1. Supplier Power
         1.2. Buyer Power
         1.3. Substitution Threat
         1.4. Threat from New Entrants
         1.5. Competitive Rivalry
        2. Pestel Analysis
         2.1. Political Landscape
         2.2. Environmental Landscape
         2.3. Social Landscape
         2.4. Technology Landscape
         2.5. Legal Landscape
        3. Major Deals And Strategic Alliances Analysis
         3.1. Joint Ventures
         3.2. Mergers and Acquisitions
         3.3. Licensing and Partnership
         3.4. Technology Collaborations
         3.5. Strategic Divestments
        4. Market Entry Strategies
        5. Case Studies
  • 7.   Mental Health Apps Market, By Operating System Historical Analysis and Forecast 2026-2036 (USD Million)
    •   1. iOS
        2. Android
        3. Others

  • 8.   Global Mental Health Apps Market, By Subscription Model Historical Analysis and Forecast 2026-2036 (USD Million)
    •   1. Monthly
        2. Yearly

  • 9.   Global Mental Health Apps Market, By Mental Health App Types Historical Analysis and Forecast 2026-2036 (USD Million)
    •   1. Mental Disorder Apps
        2. Substance-use Disorders Apps
        3. Co-occurring disorders Apps
        4. Co-existing disorders
        5. Others

  • 10.   North America Mental Health Apps Market Analysis 2019-2025 and Forecast 2026-2036 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2019-2025
         2.1. U.S.A
         2.2. Canada
         2.3. Mexico
        3. Market Size (USD Million) Forecast for North America 2026-2036

  • 11.   Latin America Mental Health Apps Market Analysis 2019-2025 and Forecast 2026-2036 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2019-2025
         2.1. Brazil
         2.2. Venezuela
         2.3. Argentina
         2.4. Rest of Latin America
        3. Market Size (USD Million) Forecast for Latin America 2026-2036

  • 12.   Europe Mental Health Apps Market Analysis 2019-2025 and Forecast 2026-2036 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2019-2025
         2.1. Germany
         2.2. U.K
         2.3. France
         2.4. Italy
         2.5. Spain
         2.6. Russia
         2.7. Poland
         2.8. Rest of Europe
        3. Market Size (USD Million) Forecast for Europe 2026-2036

  • 13.   Asia Pacific Mental Health Apps Market Analysis 2019-2025 and Forecast 2026-2036 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2019-2025
         2.1. Japan
         2.2. China
         2.3. India
         2.4. Australia and New Zealand
         2.5. ASEAN
         2.6. Rest of Asia Pacific
        3. Market Size (USD Million) Forecast for Asia Pacific 2026-2036

  • 14.   Middle East and Africa Market Analysis 2019-2025 and Forecast 2026-2036 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2019-2025
         2.1. Saudi Arabia
         2.2. UAE
         2.3. South Africa
         2.4. Egypt
        3. Market Size (USD Million) Forecast for MEA 2026-2036

  • 15.   Market Share Analysis and Competitive Landscape
    •   1. Global Landscape - Key Players, Revenue and Presence
        2. Global Share Analysis - Key Players (Tier 1, Tier 2, Tier 3)
        3. Global Emerging Companies
        4. North America - Market Share Analysis and Key Regional Players
        5. Europe - Market Share Analysis and Key Regional Players
        6. Asia Pacific - Market Share Analysis and Key Regional Players
        7. Global Key Player - Growth Matrix
  • 16.   Company Profiles (Competition Dashboard, Competitors Deep Dive, Products Offered and Financial Layouts)
    •   1. 7 Cups of Tea
         1.1. Company Overview
         1.2. Product Portfolio
         1.3. SWOT Analysis
         1.4. Financial Overview
         1.5. Strategic Overview
        2. Addicaid
         2.1. Company Overview
         2.2. Product Portfolio
         2.3. SWOT Analysis
         2.4. Financial Overview
         2.5. Strategic Overview
        3. Aurora Health Care
         3.1. Company Overview
         3.2. Product Portfolio
         3.3. SWOT Analysis
         3.4. Financial Overview
         3.5. Strategic Overview
        4. Calm
         4.1. Company Overview
         4.2. Product Portfolio
         4.3. SWOT Analysis
         4.4. Financial Overview
         4.5. Strategic Overview
        5. CBT Thought Record Diary
         5.1. Company Overview
         5.2. Product Portfolio
         5.3. SWOT Analysis
         5.4. Financial Overview
         5.5. Strategic Overview
        6. Happify Inc.
         6.1. Company Overview
         6.2. Product Portfolio
         6.3. SWOT Analysis
         6.4. Financial Overview
         6.5. Strategic Overview
        7. Headspace Inc.
         7.1. Company Overview
         7.2. Product Portfolio
         7.3. SWOT Analysis
         7.4. Financial Overview
         7.5. Strategic Overview
        8. Mayo Foundation of Medical Education and Research (MFMER)
         8.1. Company Overview
         8.2. Product Portfolio
         8.3. SWOT Analysis
         8.4. Financial Overview
         8.5. Strategic Overview
        9. Mindshift Interactive
         9.1. Company Overview
         9.2. Product Portfolio
         9.3. SWOT Analysis
         9.4. Financial Overview
         9.5. Strategic Overview
        10. MY3
         10.1. Company Overview
         10.2. Product Portfolio
         10.3. SWOT Analysis
         10.4. Financial Overview
         10.5. Strategic Overview
        11. NOCD Inc.
         11.1. Company Overview
         11.2. Product Portfolio
         11.3. SWOT Analysis
         11.4. Financial Overview
         11.5. Strategic Overview
        12. Record Record
         12.1. Company Overview
         12.2. Product Portfolio
         12.3. SWOT Analysis
         12.4. Financial Overview
         12.5. Strategic Overview

  • 17.   Pre and Post COVID-19 Impact
    •   1. Positive influence on the healthcare industry
        2. The financial disruption of the manufacturing sector
        3. Impact of COVID-19 on emerging companies
        4. Significant mandates in the healthcare regulations initiated by administrations
        5. The overall economic slowdown of the developing and developed nations
  • 18.   FutureWise SME Key Takeaway Points for Client
Partner

Our Clients