Overview


According to FutureWise analysis, the market for Nootropics Brain Supplements is expected to grow with a CAGR of 11.9% over the forecast period 2023-2031, and reach a market value of US$ 8.99 Billion by 2031. 

Nootropics, also recognized as cognitive boosters or smart substances, are substances, supplements, or medications believed to augment cognitive abilities, encompassing memory, creativity, motivation, and overall mental prowess. The term "nootropic" was coined by Romanian psychologist and chemist Corneliu E. Giurgea, who defined it as a substance that can enhance learning and memory while being safe and having minimal side effects. These substances influence various neurotransmitters, enzymes, and other biochemical factors in the brain. Some enhance blood flow, while others modulate the release of crucial neurotransmitters like acetylcholine, dopamine, and serotonin. These mechanisms are believed to result in improved synaptic plasticity the brain's ability to adapt and form new neural connections.

Nootropic brain supplements encompass many compounds, including vitamins, minerals, amino acids, herbal extracts, and synthetic substances. Common ingredients include caffeine, L-theanine, omega-3 fatty acids, ginkgo biloba, and various adaptogens like rhodiola rosea and ashwagandha. Synthetic nootropics like racetams (like piracetam and aniracetam) and newer compounds like noopept have also gained popularity. Nootropics brain supplements have gained traction due to the demands of modern life, which often require enhanced cognitive functions for tasks like studying, working, and problem-solving.

FutureWise Market Research has published a report that provides an insightful analysis of Nootropics Brain Supplements Market trends that are affecting the overall market growth. This report will provide a detailed analysis of market share, regional insights, and competitor analysis that includes stature of key manufacturers operational in this industry. By the end of the forecast period FutureWise research analysts' projects that the Nootropics Brain Supplements Market will experience a significant growth. According to the analysis done, this report will help understand the information referring to the total valuation held by this industry. Additionally, this report will help in understanding the growth opportunities held by various segments of this market, further assist in making better strategic and expansion decisions by key stakeholders of an organization.

  • Onnit Labs, LLC
  • HVMN Inc.
  • Peak Nootropics
  • Nootropics Depot
  • Pure Nootropics
  • Mind Nutrition Ltd.
  • Natural Stacks LLC
  • CILTEP
  • Nuzena
  • Nootrobox (now HVMN Inc.)
  • TruBrain
  • Nutrafol
  • Neurohacker Collective
  • Neurofuse
  • Mind Lab ProBottom of Form

(Note: The list of the major players will be updated with the latest market scenario and trends)

There is a rising awareness and interest among individuals in improving cognitive functions, including memory, focus, and mental clarity. This trend drives the demand for nootropics and brain supplements. Increased consumer interest in cognitive enhancement contributes to market growth as more people seek products to improve brain function. The global population is increasingly getting older; there is a rising apprehension regarding cognitive decline associated with aging and the onset of neurodegenerative conditions. This has prompted many individuals to explore nootropics as a proactive approach or to bolster cognitive well-being. Elevated stress levels and a growing focus on mental health have motivated individuals to seek avenues for mental well-being. Nootropics are a natural and accessible way to support mental clarity and resilience. The rising awareness of mental health and stress management drives the demand for brain supplements that claim to offer cognitive benefits.

However, the regulatory landscape for dietary supplements, including nootropics, can be complex and subject to stringent standards. Safety concerns and the need for evidence-based claims can restrict market entry for some products. Regulatory challenges may limit the availability of certain nootropic products and affect market growth.  While some nootropics may show short-term cognitive benefits in studies, there is a relative scarcity of long-term efficacy data and hence restraints the market. 

By Type of Nootropics

  • Natural Nootropics
  • Synthetic Nootropics
  • Hybrid Nootropics

By Form

  • Capsules/Tablets
  • Powders
  • Liquids

By Ingredient Type

  • Racetams
  • Choline Sources
  • Herbal Extracts
  • Amino Acids
  • Others

By Application

  • Memory Enhancement
  • Focus and Concentration
  • Mood Enhancement
  • Energy and Alertness
  • Sleep Improvement
  • Brain Health and Longevity

By Target Audience

  • Students and Academics
  • Working Professionals
  • Athletes
  • Aging Population
  • Others

By Sales Channel

  • Online Retailers
  • Health and Supplement Stores
  • Drugstores and Pharmacies
  • Others

By Region

  • Europe
  • North America
  • Asia Pacific
  • Latin America
  • Middle East and Africa

This market research report also emphasis on factors affecting the growth rate in various regions listed above. A deep-down analysis of the region will also be provided in the final version of this market, which is based on the conclusion of primary interviews and secondary data points gathered during the process.

By region, the market is segmented into North America, Latin America, Europe, Asia-Pacific, and Middle East & Africa. North America registered the highest share in the market in 2022 due to increasing consumer interest in products that enhance cognitive well-being, coupled with the surging trend of health consciousness, particularly among the younger demographic, which is driving demand. Conversely, the Asia-Pacific region is positioned for significant growth in the projected period, propelled by a rising consumer understanding of the advantages offered by these supplements, a preference for natural alternatives over pharmaceuticals, and the increasing occurrence of Alzheimer’s. 

  • Tier 1 players- established companies in the market with a major market share
  • Tier 2 players
  • Emerging players which are growing rapidly
  • New Entrants

  • Growth prospects
  • SWOT analysis
  • Key trends
  • Key data-points affecting market growth

  • To provide with an exhaustive analysis on the Nootropics Brain Supplements Market By Type of Nootropics, By Form, By Ingredient Type, By Application, By Target Audience, By Sales Channel, and By Region
  • To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints)
  • To evaluate and forecast micro-markets and the overall market
  • To predict the market size, in key regions—North America, Europe, Asia Pacific, Latin America and Middle East and Africa.
  • To record and evaluate competitive landscape, mapping-product launches, technological advancements, mergers and expansions

  • We have a flexible delivery model and you can suggest changes in the scope/table of content as per your requirement
  • The customization Mobility Care offered are free of charge with purchase of any license of the report
  • You can directly share your requirements/changes to the current table of content to: sales@futurewiseresearch.com

Table of Contents


  • 1.  Market Introduction
    •   1. Objectives of the Study 
        2. Market Definition 
        3. Market Scope 
           3.1. Years Considered for the Study
           3.2. Market Covered
        4. Currency 
        5. Limitations 
        6. Stakeholders 

  • 2.  Research Methodology
    •   1. Research Data 
           1.1. Secondary Data
              1.1.1. Key Data from Secondary Sources
           1.2. Primary Data
              1.2.1. Key Data from Primary Sources
        3. Market Size Estimation 
        4. Market Breakdown and Data Triangulation 
        5. Assumptions for the Study 

  • 3.  Executive Summary
    •   1. Market Outlook
        2. Segment Outlook
        3. Competitive Insights

  • 4.  Nootropics Brain Supplements Market Market Variables, Trends & Scope
    •   1. Market Lineage Outlook
        2. Penetration and Growth Prospect Mapping
        3. Industry Value Chain Analysis
        4. Cost Analysis Breakdown
        5. Application Overview
        6. Regulatory Framework
           6.1. Reimbursement Framework
           6.2. Standards and Compliances

  • 5.  Market Overview
    •   1. Market Dynamics
           1.1. Market Driver Analysis
              1.1.1. Increasing focus of Nootropics Brain Supplements Market Market Companies on Brand Protection
              1.1.2. Untapped Opportunities in Emerging Regions
           1.2. Market Restraint Analysis
              1.2.1. High Cost Associated with Implementation of Predictive Analysis
           1.3. Industry Challenges
              1.3.1. Presence of Ambiguous Regulatory Framework

  • 6.  Nootropics Brain Supplements Market Market Analysis Tools
    •   1. Industry Analysis - Porter’s
           1.1. Supplier Power
           1.2. Buyer Power
           1.3. Substitution Threat
           1.4. Threat from New Entrants
           1.5. Competitive Rivalry
        2. Pestel Analysis
           2.1. Political Landscape
           2.2. Environmental Landscape
           2.3. Social Landscape
           2.4. Application Landscape
           2.5. Legal Landscape
        3. Major Deals And Strategic Alliances Analysis
           3.1. Joint Ventures
           3.2. Mergers and Acquisitions
           3.3. Licensing and Partnership
           3.4. Application Collaborations
           3.5. Strategic Divestments
        4. Market Entry Strategies
        5. Case Studies

  • 7.  Nootropics Brain Supplements Market, By Type of Nootropics Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Natural Nootropics
        2. Synthetic Nootropics
        3. Hybrid Nootropics

  • 8.  Nootropics Brain Supplements Market, By Form Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Capsules/Tablets
        2. Powders
        3. Liquids

  • 9.  Nootropics Brain Supplements Market, By Ingredient Type Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Racetams
        2. Choline Sources
        3. Herbal Extracts
        4. Amino Acids
        5. Others

  • 10.  Nootropics Brain Supplements Market, By Application Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Memory Enhancement
        2. Focus and Concentration
        3. Mood Enhancement
        4. Energy and Alertness
        5. Sleep Improvement
        6. Brain Health and Longevity

  • 11.  Nootropics Brain Supplements Market, By Target Audience Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Students and Academics
        2. Working Professionals
        3. Athletes
        4. Aging Population
        5. Others

  • 12.  Nootropics Brain Supplements Market, By Sales Channel Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Online Retailers
        2. Health and Supplement Stores
        3. Drugstores and Pharmacies
        4. Others

  • 13.  North America Nootropics Brain Supplements Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
           2.1. U.S.A
           2.2. Canada
           2.3. Mexico
        3. Market Size (USD Million) Forecast for North America 2023-2031

  • 14.  Latin America Nootropics Brain Supplements Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
           2.1. Brazil
           2.2. Venezuela
           2.3. Argentina
           2.4. Rest of Latin America
        3. Market Size (USD Million) Forecast for Latin America 2023-2031

  • 15.  Europe Nootropics Brain Supplements Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
           2.1. Germany
           2.2. U.K
           2.3. France
           2.4. Italy
           2.5. Spain
           2.6. Russia
           2.7. Poland
           2.8. Rest of Europe
        3. Market Size (USD Million) Forecast for Europe 2023-2031

  • 16.  Asia Pacific Nootropics Brain Supplements Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
           2.1. Japan
           2.2. China
           2.3. India
           2.4. Australia and New Zealand
           2.5. ASEAN
           2.6. Rest of Asia Pacific
        3. Market Size (USD Million) Forecast for Asia Pacific 2023-2031

  • 17.  Middle East and Africa Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
           2.1. GCC
           2.2. Israel
           2.3. South Africa
           2.4. Rest of MEA
        3. Market Size (USD Million) Forecast for MEA 2023-2031

  • 18.  Market Share Analysis and Competitive Landscape
    •   1. Global Landscape - Key Players, Revenue and Presence
        2. Global Share Analysis - Key Players (Tier 1, Tier 2, Tier 3)
        3. Global Emerging Companies
        4. North America - Market Share Analysis and Key Regional Players
        5. Europe - Market Share Analysis and Key Regional Players
        6. Asia Pacific - Market Share Analysis and Key Regional Players
        7. Global Key Player - Growth Matrix

  • 19.  Company Profiles (Competition Dashboard, Competitors Deep Dive, Product Type and Technology Portfolio, Financial Layouts)
    •   1. Onnit Labs, LLC
           1.1. Company Overview
           1.2. Product Portfolio
           1.3. SWOT Analysis
           1.4. Financial Overview
           1.5. Strategic Overview
        2. HVMN Inc.
           2.1. Company Overview
           2.2. Product Portfolio
           2.3. SWOT Analysis
           2.4. Financial Overview
           2.5. Strategic Overview
        3. Peak Nootropics
           3.1. Company Overview
           3.2. Product Portfolio
           3.3. SWOT Analysis
           3.4. Financial Overview
           3.5. Strategic Overview
        4. Nootropics Depot
           4.1. Company Overview
           4.2. Product Portfolio
           4.3. SWOT Analysis
           4.4. Financial Overview
           4.5. Strategic Overview
        5. Pure Nootropics
           5.1. Company Overview
           5.2. Product Portfolio
           5.3. SWOT Analysis
           5.4. Financial Overview
           5.5. Strategic Overview
        6. Mind Nutrition Ltd.
           6.1. Company Overview
           6.2. Product Portfolio
           6.3. SWOT Analysis
           6.4. Financial Overview
           6.5. Strategic Overview
        7. Natural Stacks LLC
           7.1. Company Overview
           7.2. Product Portfolio
           7.3. SWOT Analysis
           7.4. Financial Overview
           7.5. Strategic Overview
        8. CILTEP
           8.1. Company Overview
           8.2. Product Portfolio
           8.3. SWOT Analysis
           8.4. Financial Overview
           8.5. Strategic Overview
        9. Nuzena
           9.1. Company Overview
           9.2. Product Portfolio
           9.3. SWOT Analysis
           9.4. Financial Overview
           9.5. Strategic Overview
        10. Nootrobox (now HVMN Inc.)
           10.1. Company Overview
           10.2. Product Portfolio
           10.3. SWOT Analysis
           10.4. Financial Overview
           10.5. Strategic Overview
        11. TruBrain
           11.1. Company Overview
           11.2. Product Portfolio
           11.3. SWOT Analysis
           11.4. Financial Overview
           11.5. Strategic Overview
        12. Nutrafol
           12.1. Company Overview
           12.2. Product Portfolio
           12.3. SWOT Analysis
           12.4. Financial Overview
           12.5. Strategic Overview
        13. Neurohacker Collective
           13.1. Company Overview
           13.2. Product Portfolio
           13.3. SWOT Analysis
           13.4. Financial Overview
           13.5. Strategic Overview
        14. Neurofuse
           14.1. Company Overview
           14.2. Product Portfolio
           14.3. SWOT Analysis
           14.4. Financial Overview
           14.5. Strategic Overview
        15. Mind Lab ProBottom of Form
           15.1. Company Overview
           15.2. Product Portfolio
           15.3. SWOT Analysis
           15.4. Financial Overview
           15.5. Strategic Overview

  • 20.  Pre and Post COVID-19 Impact
    •   1. Positive influence on the healthcare industry
        2. The financial disruption of the manufacturing sector
        3. Impact of COVID-19 on emerging companies
        4. Significant mandates in the healthcare regulations initiated by
            administrations
        5. The overall economic slowdown of the developing and developed nations

  • 21.  FutureWise SME Key Takeaway Points for Client
    •   

Partner

Our Clients