Oral Hygiene Products Market Introduction:

Oral hygiene market to value over USD 61 billion by 2027 end and register a CAGR of over 5% from 2020 to 2027.

The oral hygiene market has become a lucrative segment owing to the growing consciousness regarding personal and beauty care. The burgeoning geriatric population who have generated substantial demand as they are susceptible to dental problems have provided lucrative trade opportunities for the global market. Rising awareness about the importance of oral health and the services of different dental care providers is also a notable growth accelerator. Further, the development of innovative products and growing demand for aesthetic dentistry is expected to further boost growth in the market in the near future. 

The global oral hygiene market is characterized by the presence of numerous firms operating worldwide. The rigorous competition in the market is slated to reduce the prices in the near future, thereby negatively impacting the profit margins but increasing demand by consumers.
Lenient regulations governing new products and their prices are expected to encourage market growth in the near future. 

Europe and North America are significant markets because of a large pool of the geriatric population. The massive dependence on research and analysts to bring about cutting-edge products has also led to the growth in the markets in the two continents. Asia Pacific is another major market. With the rising disposable incomes of the middle class and the growing availability of substitutes, the market is poised to gain significantly in the near future.

Significant market players across the globe are:

Procter & Gamble Company, Colgate-Palmolive Company, Wal-Mart, GlaxoSmithKline Plc, Costco, Kroger, Safeway, Dentsply International, Danaher Corporation, Heraeus Dental, and GC Corporation. 

Oral Hygiene Products Market

Oral Hygiene Products Market Segmentation:

By Product Type
●    Toothpaste
●    Mouth Wash & Rinse
●    Teeth Whitening
●    Floss
●    Tooth Brushes
●    Orthodontic Wax

By Distribution Channel
●    Retail Pharmacies
●    Drug Stores
●    E-commerce
●    Supermarket/Hypermarket

By Region
●    Europe  
●    North America  
●    APAC  
●    Latin America
●    Rest of World 

Competitive Landscape:  
●    Tier 1 players- established companies in the market with a major market share  
●    Tier 2 players 
●    Emerging players which are growing rapidly 
●    New Entrants  

FutureWise Key Takeaways:  
●    Growth prospects 
●    SWOT analysis 
●    Key trends 
●    Key data points affecting market growth  

Objectives of the Study: 
●    To provide an exhaustive analysis on oral hygiene products market based on product type, by distribution channel and by region
●    To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints) 
●    To evaluate and forecast micro-markets and overall market  
●    To predict the market size, in key regions (along with countries)—North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa 
●    To record evaluate and competitive landscape mapping- product launches, technological advancements, mergers and expansions 
●    Profiling of companies to evaluate their market shares, strategies, financials and core competencies 

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What you get

  • Excel Dataset

  • Infographics

  • PDF Report

  • Market Overview

  • PowerPoint Presentation

What's included

  • Consumer Perception and Procurement

  • Competitive Analysis

  • What’s Next

  • Market Data Forecast

  • Risks and Opportunity Assessment

  • Market Trends and Dynamics