Overview

Virtual Reality and Augmented Reality Market Introduction

virtual reality and augmented reality market is prognosticated to value over US$ 61.55 billion by the end of 2027 and record a CAGR of 41.30% during the forecast period of 2020 to 2027.

Globally the demand for virtual and augmented reality has been surging at a significant rate, mainly owing to the ongoing technological development and heightened enthusiasm regarding the adoption by several end-users. The market players of virtual and augmented reality are focusing on enhancing their marketing strategies and capitalising on innovative technologies to gain a competitive advantage and further enhance their brand in the global market. The virtual and augmented reality market is predicted to observe a radical shift in the business landscape owing to a number of new entrants. The present-day business scenario of the global virtual and augmented reality market is estimated to experience a high level of fragmentation in the coming years.

Virtual Reality and Augmented Reality Market

Virtual Reality and Augmented Reality Market Segmentation:

By Offering

Hardware
Semiconductor Component
Sensors
Software
Virtual Reality Content Creation

By Technology

Virtual Reality Technology
Augmented Reality Technology

By Device

Virtual Reality Devices
-Tracking DeviceGesture
Head-Mounted Display
Projector & Display Wall
Augmented Reality Devices
Handheld Device
Head-Mounted Display
Head-Up Display

By Application

Virtual Reality Applications
Augmented Reality Applications

By Region

Europe
North America
APAC
Latin America
Rest of World

Competitive Landscape:

Tier 1 players- established companies in the market with a major market share
Tier 2 players
Emerging players which are growing rapidly
New Entrants

Future Wise Takeaways

Growth prospects
SWOT analysis
Key trends
Key data points affecting market growth

Objectives of the Study:

To provide an exhaustive analysis on the global Virtual Reality and Augmented Reality Market by Offering, Component, by Technology, by Application and Region
To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints)
To evaluate and forecast micro-markets and the overall market
To predict the market size, in key regions (along with countries)—North America, Europe, Asia Pacific, Latin America, and the Middle East.
To record evaluate and competitive landscape mapping- product launches, technological advancements, mergers and expansions
Profiling of companies to evaluate their market shares, strategies, financials and core competencies